Mathew Lowry

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How do you extract maximum value from a conference presentation or workshop, both for you, and your audience? I don’t attend conferences much. Too often, the speakers are overpaid opera stars who never show up to rehearsals, fly into town the day of the opening, are wheeled onto stage at the right moment, sing in… » read more

Posted by Mathew Lowry

Apart from the Online Hangout (24 September, 16h30 CET), a new online community just opened for public sector communicators across Europe. In preparation for my EuroPCom workshop on online communities next month, one of my speakers (Steve Clift, aka @democracy and a White House Champion of Change for Open Government) and I are getting together… » read more

Posted by Mathew Lowry

I’m launching a weekly enewsletter to ensure I absorb something from the social media firehose. I’ve already written about research showing that people share stuff they don’t actually read, for reasons buried deep in our dopamine-fixated minds: But even as you take a closer look, you feel FOMO (Fear Of Missing Out) tugging you back… » read more

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Any decent Communication Strategy will integrate offline, online, internal and external communications. But what about your organisation’s Innovation Strategy? I’ve been developing integrated offline and online communications strategies since my first database-driven website in 1995 opened my eyes to the possibilities content databases – which, in essence, help you keep track of your stories –… » read more

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My EuropCom 2015 workshop on online communities is taking shape. (Update: view all slideshows and key takeways from the session) According to the EuropCom2015 site it’ll be held after lunch on Day 1, and will cover: Convening and managing an online community is an extremely effective way of achieving communications goals, but will probably fail… » read more

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I need three speakers for a EuropCom2015 workshop to share their thoughts on convening and managing communities in the context of public communications and policymaking. The following throwaway remark on Linkedin landed me with the task of setting up a workshop at EuropCom 2015: “I’d suggest combining “Setting-up and managing online communities” and “The power… » read more

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The impact autonomous cars will have on personal mobility and cities will dwarf the disruption Uber and AirBnB have wrought on their respective industries. Joined-up European policies seem in short supply (update, April 2016 – this is now changing; see below). Autonomous vehicle technology is already well-tested and will be road-ready sooner rather than later,… » read more

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I freely admit: I’ve been a fanboy of the UK’s Government Digital Service (GDS) since studying their design principles. Those principles are still good. Everything else, it turns out, was not. I was not the only information architect in Brussels dazzled a few years ago by GDS’ approach which, according to internal reports seen by… » read more

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An interview with Jim Bankoff, who just raised another raised $46.5 million in funding for Vox Media (“the fastest growing Web brand of 2014”), caught my eye: “Vox.com’s main draw [is] making sense of complicated issues in ways that are easily digestible for online readers… Our content platform is less about the 1s and 0s… » read more

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Is primetime TV advertising the right way to connect citizens to the EU? Last week I saw and commented on an interesting blog post by Iveta Kazoka exploring one of the ‘broken channels’ which are supposed to link interested citizens to EU decision-making: “The report uncovered an uncomfortable truth: few civic society organisations are capable… » read more

Posted by Mathew Lowry