Mathew Lowry

Archives for europa

I freely admit: I’ve been a fanboy of the UK’s Government Digital Service (GDS) since studying their design principles. Those principles are still good. Everything else, it turns out, was not. I was not the only information architect in Brussels dazzled a few years ago by GDS’ approach which, according to internal reports seen by… » read more

Posted by Mathew Lowry

A while ago I posted (Not losing sight of the basics) the idea that EUROPA could suffer if the EU Institution’s limited online communications resources were refocused on social media. While social media offers the EU a great deal, this could be a serious problem, particularly given EUROPA’s importance to any EU social media strategy.… » read more

Posted by Mathew Lowry

Not losing sight of the basics

It might seem strange for me to say this, but lately I’ve been wondering whether the EU institutions are now paying too much attention to social media. Don’t get me wrong, they have a thousand reasons for getting social media right – and also ensuring that they don’t get it wrong by poisoning the well… » read more

Posted by Mathew Lowry

Constructive discussions generally require good discussion documents. One of the Commission’s major contributions to any European online space should therefore be a EUROPA that supports the conversations – setting out What it (and the EU) does, Why and How it does it to the ‘interested public’, in their language. A pilot project explored one way… » read more

Posted by Mathew Lowry