Mathew Lowry

Archives for social media

A while ago I posted (Not losing sight of the basics) the idea that EUROPA could suffer if the EU Institution’s limited online communications resources were refocused on social media. While social media offers the EU a great deal, this could be a serious problem, particularly given EUROPA’s importance to any EU social media strategy.… » read more

Posted by Mathew Lowry

The following is a longer version of an article I published recently in NewEurope. If 2010 is the year when Brussels started taking social media seriously, then 2011 may be the year when Brussels realises that the biggest social media challenges are old, not new. Combining social media and EU affairs is not new –… » read more

Posted by Mathew Lowry

Meanwhile, more provocation from the European Parliament’s lovely web team: “there are two kinds of people working in the public relations management milieu of European institutions: the ones that entertain romantic notions about the emancipatory potential of new media … and those that recognize Web 2.0 as yet another tool for managing and projecting the… » read more

Posted by Mathew Lowry

Next week will see yet another physical meeting in Brussels dedicated to exploring the European public space, an irony which appears permanently lost to the organisers of the neverending stream of conferences, seminars and workshops which can be only attended by Brussels Bubble Insiders, and have neither webstreaming nor any online community (EuropCom, anyone?). Mediacafé… » read more

Posted by Mathew Lowry

If I recall correctly, a lot of us in the euroblogosphere reacted to the announcement of the European Public Communication Conference and Network (EuropCom) with a mixture of scepticism, hope and amusement, particularly with the original launch video, which was so badly done I for one was actually charmed. Fancy announcing a conference and not… » read more

Posted by Mathew Lowry

This is the first edition of what I hope will be a series of annual Review Posts, published as part of the My Europe blogging carnival, looking back at the ideas I’ve explored in this blog over the past 12 months. The main reason for doing this review was to test whether these ideas, which… » read more

Posted by Mathew Lowry

A while back I and a number of others were blogging about how a very light, bottom-up usage of Web2-style tools and techniques (bloggingportal, delicious, tagging, google alerts, etc.) could help build links between national and EU online discussions and develop the slowly emerging European public space. The importance of this was brought home to… » read more

Posted by Mathew Lowry

That’s right – curation. Now officially Web2.0-buzzword-of-the-month (not quite sure which one). And here was me thinking that curation was something knowledge workers have been doing ever since there was knowledge to work with. So stand by for a totally gratuitous use of the c-word later on in this post. Maybe even two. But first,… » read more

Posted by Mathew Lowry

When is a blog not a blog?

Answer: when the blogger doesn’t publish comments or trackbacks. But why are so many of these Charade Blogs supposedly ‘blogs on European communications’? Are there too many freshly minted ‘social media experts’ in Brussels? I’ve found that Eurosceptic-oriented blogs are generally very open environments – I had a comment blocked once on Devil’s Kitchen, but… » read more

Posted by Mathew Lowry